Asus smartphones division may launch ZenFone 4 series of smartphones to join their current list of smartphones available in ZenFone 3series.
Asus recently released ZenFone AR & ZenFone 3 zoom recently at CES. Asus is targeting near about 35 million smartphones to be shipped this year. Asus ZenFone smartphone sales are continuously decreasing that is shown in their shipments, in 2015 it shipped 20.5 million whereas in 2016 it shipped only 17.5 million only.
Asus was quite successful in 2015 because of the ZenFone 2 series that were offering value for money with industry leading specifications & price. But in 2016 ZenFone 3 series were priced more than the current market price, those were not attractive or even value for money. We expect to see better value for money in upcoming ZenFone 4 series of smartphones.
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